Green Products Purchasing Among Malaysian Consumers

نویسندگان
چکیده

برای دانلود باید عضویت طلایی داشته باشید

برای دانلود متن کامل این مقاله و بیش از 32 میلیون مقاله دیگر ابتدا ثبت نام کنید

اگر عضو سایت هستید لطفا وارد حساب کاربری خود شوید

منابع مشابه

Green Sport Marketing Mix on Sportswear Consumers Purchasing Behavior

The present study aimed to investigate the impact of green marketing mix on sport wear consumer shopping behavior. Population for the study was professional athletes, Semi-Pro and Club consumers sport wear that due to extensive of operations community according to the Morgan table 386 people was conclude as the sample. Research tool was a sport green marketing questionnaire whit four items that...

متن کامل

Green: Marketing, Products and Consumers

The purpose of this paper is to provide a comprehensive literature review of green marketing, eco-friendly products and green consumers. Nowadays, awareness on different environmental problems increased significantly and it is of global concern to reduce negative impact on the environment. In relation to this, there has been a change in consumption patterns. As a result, a new segment of consum...

متن کامل

Environmental Awareness and Attitude towards Green Purchasing of Vietnamese Consumers

Along with a variety of actions to protect the environment, environmentally preferable purchasing (EPP), often referred to as “green purchasing” has been an emerging trend over recent decades all over the world. This trend is considered as a strategic alternative for all stakeholders in the society to promote the sustainable development of global production chain with the active involvement of ...

متن کامل

Sustainable Consumption: Green Consumer Behaviour when Purchasing Products

The ‘attitude–behaviour gap’ or ‘values–action gap’ is where 30% of consumers report that they are very concerned about environmental issues but they are struggling to translate this into purchases. For example, the market share for ethical foods remains at 5 per cent of sales. This paper investigates the purchasing process for green consumers in relation to consumer technology products in the ...

متن کامل

The influence of socio-demographic factors and product attributes on attitudes toward purchasing special rice among Malaysian consumers

The study investigated socio-demographic factors and product attributes affecting purchase decision of special rice by Malaysian consumer. The primary data were analyzed by using binary logit model. Demographic factors and consumer preference for special rice (with reference to basmati rice) attributes were identified to affect purchasing behavior for special rice. Size of household, marital st...

متن کامل

ذخیره در منابع من


  با ذخیره ی این منبع در منابع من، دسترسی به آن را برای استفاده های بعدی آسان تر کنید

ژورنال

عنوان ژورنال: International Journal of Sustainable Development & World Policy

سال: 2015

ISSN: 2306-9929,2305-705X

DOI: 10.18488/journal.26/2015.4.1/26.1.1.6